2NE1 has changed. Just a while ago, the girls who were shouting, “I am the Best” while dominating the stage are now hiding behind their backup dancers and stating “I’m not pretty”. These girls are just like chameleons, revealing a new song each week while pursuing ever-changing promotions.
YG Entertainment representatives stated, “In order to always show a new side of them, whenever the members don’t have any schedules in particular, they gather at the practice room to sing and dance”. At the end of their excruciating effort is the birth of powerful music and performances developed so spectacularly that they captivate fans from as far as Europe and Central America.
From ‘Lonely’, and ‘I am the Best’ to ‘Ugly’ which was just released a few days earlier, the 5 songs released by 2NE1 were all released in time intervals of 3 weeks, and were combined together to form their second mini album. We were able to meet with the four members, CL, Bom, Dara and Minji on the 1st at the YG Entertainment building, who have just began embarking on their official promotions with the release of Ugly.
CL: “I’m happy that none of the album songs were buried under the others. I poured all of my energy into all five songs, thinking that each one would be a representative song. It was a lot harder than I imagined, but we thought that each song was too good to only be heard by us, so I was happy that we could let fans hear them all.”
Park Bom: “Our new song, Ugly, is a song for females who have lost their confidence. I want to say that it’s a song that absolutely anyone can relate to.”
Every time they release a song that they’ve devoted themselves to, there was a huge ‘commotion’ on music charts. Naturally, they top all the charts, however the views on their music videos are also explosive. Even when special songs from ‘Infinity Challenge’ and ‘I am a Singer’ are sweeping the charts, these girls’ songs still stand strong.
When asking the girls about the secret to their skyrocketing popularity, they answered in chorus, “Isn’t it because our music is good?”.
CL: ”Choreography and outfits are simply tools that are expressed through music. We are also artists that convey music. We haven’t had any problems that were as important as music is to an artist.”
These girls were noticed for their different appearances from existing girl groups. Throughout the interview, the girls were not so focused on thick makeup and drastic fashion, but instead focused only on their music.
Park Bom: “The creator of our songs is Teddy, however there has never been a time that we did not take part in the music-making process. Even when the lyrics are being written, they reflect our opinions.”
2NE1 will be hosting their first solo concert on August 26th~28th. They’ve coined the slogan, ‘NOLZA’, and are planning to have a blast with the fans.
CL: ”We’re going to have a concert with events constantly popping up. You’ll be able to see a new side of 2NE1 that you have been unable to experience from our albums or on broadcasts.”
In order to present unique events, Dara had started learning the acoustic guitar since this May. Bom hinted about preparing for a stage in which a 2NE1 song is combined with classical music. CL and Minji are planning to do a joint stage.
However ‘playing on stage’ is not an easy task. The cost that one has to give up in order to play once is quite sizeable. CL: ”Some people say that to enjoy yourself, you have to be at ease, but it means that if you want to be at ease, you have to practice to death.”
On stage, 2NE1 appears to be strong and powerful just like wild lions, however off the stage, the members speak very calm and orderly, and are quite shy. Even when these girls are given free time, they don’t spend their time outside playing. Their days spent at the practice studio are not few.
Dara: “Even if our bodies our tired, our hearts are content. We think to ourselves, “We really like this work”.
Source: NATE//Translated by GEE @ ygladies.com
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